"The Candy House opens with the staggeringly brilliant Bix Bouton, whose company, Mandala, is so successful that he is "one of those tech demi-gods with whom we're all on a first name basis." Bix is 40, with four kids, restless, desperate for a new idea,when he stumbles into a conversation group, mostly Columbia professors, one of whom is experimenting with downloading or "externalizing" memory. It's 2010. Within a decade, Bix's new technology, "Own...

A guide to using social media to find a job that explains the benefits of using sites like LinkedIn, Twitter, and Facebook for networking, offers tips on creating an effective online profile, discusses how to develop a personal online brand, and includes other helpful job search strategies.

"From "a formidably gifted writer" (The New York Times Book Review), a book that asks: Is there life after the internet? As this urgent, genre-defying book opens, a woman who has recently been elevated to prominence for her social media posts travels around the world to meet her adoring fans. She is overwhelmed by navigating the new language and etiquette of what she terms "the portal," where she grapples with an unshakable conviction that a vast...

Orla Cadden is a budding novelist stuck in a dead-end job, writing clickbait about movie-star hookups and influencer yoga moves. Then Orla meets Floss--a striving, wannabe A-lister--who comes up with a plan for launching them both into the high-profile lives they dream about. So what if Orla and Floss's methods are a little shady--and sometimes people get hurt? Their legions of followers can't be wrong. Thirty-five years later, in a closed California...

"Image Sharing in the Global Citizens: Social Media series explores various aspects of sharing images online through the lenses of History, Geography, Civics, and Economics. Using the new C3 Framework for Social Studies Standards, students will develop questions about the text, and use evidence from a variety of sources in order to form conclusions. Data-focused backmatter is included, as well as a bibliography, glossary, and index."--Amazon.com.

"A New York Times investigative reporter and Pulitzer Prize finalist, through research, exclusive interviews and on-the-ground reporting, captures the tangible havoc wreaked upon our minds and world by the titans of the tech industry, telling the inside story of how the social networks fundamentally altered the world"--

Discovering that her young former assistant is plotting to steal her job and transform their fashion magazine into an app, editor-in-chief Imogen Tate is challenged to find her inner geek to save her career and the magazine.

"Make your online customers happy-and create new ones-with this winning guide. Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "Happy Birthday." They grow their brands by involving themselves...

The Carls disappeared the same way they appeared, in an instant. While the robots were on Earth, they caused confusion and destruction with only their presence. Part of their maelstrom was the sudden viral fame and untimely death of April May: a young woman who stumbled into Carls' path, giving them their name, becoming their advocate, and putting herself in the middle of an avalanche of conspiracy theories. Months later, April's friends are trying...

Stop pushing your message out and start pulling your customers in

Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing

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